Miami Beach And The Everglades, Florida

[2008-01-22]

Last assignment of 2007 was a big event for TetraPak in Miami Beach and Everglades, Florida. My collegue Felix St.Clair-Renard and I covered a conference with 700 TetraPak employees from all parts of the world. After long days of conference and workshops, they were entertained by various artists and excursions. They spent one night in 1-person tents in the Everglades after a great B-B-Q with Bluegrass and Linedancing. Daytime was spent seeing the Glades from airboat, kayak or fishing in the archipelago. The last night in Miami after the banquet, a slide show with our photos from the week was launched before the Grand Finale with Earth Wind and Fire!

Solar Cell Cars In Cape Town, South Africa

[2008-01-20]

In December I went to Cape Town to shoot another campaign for Ericsson. We were doing a film parallell to the stills so there must have been over a houndred people involved in the production, including 40 plus models and a mobile restaurant which was set up daily on the different locations. Fantastic people to work with from catering to stunt drivers to production, grips, best boys and all. And especially to my assistant, Xander Ferreira, who, I am sure of, you will hear more about in the near future. We spent two days shooting in a salt pan belonging to the Kersefontain farm where we also stayed. A farm run by the 8th generation Melk, Julian, who took great care of us together with his team.

Recruitment Campaign In Dubai, United Arab Emirates

Ericsson assignment

I went to Dubai to shoot an international specialist recruitment campaign. To say that Dubai has a building boom is an understatement, the place is a forest of construction cranes. They say that 25% of all the world´s building cranes are in Dubai! Must be heaven for architects, there are plenty of extreme looking buildings including the world´s highest, today at 600 plus meters but aiming for 818 m. A perfect back ground set for our pictures. Our local production company Bareface helped us find locations, permits, models, camera teams, catering and all. When on the sea, we had great help from Matt Grimley, whose big catamaran Skye-Rose was used as a base for photo and filming. Our international production team included people from more than 15 countries.